Chourouk Ouerghemmi | Business | Best Researcher Award

Dr. Chourouk Ouerghemmi | Business | Best Researcher Award

Postdoctoral Researcher at Université du Québec à Chicoutimi, Canada

Docteure Chourouk Ouerghemmi is a dedicated researcher and educator currently serving as a research and teaching assistant at the Université du Québec à Chicoutimi (UQAC). With a strong academic background in marketing, sustainability, and consumer behavior, she brings interdisciplinary expertise to both her research and pedagogical activities. Her work spans data analysis (SPSS, Nvivo, AMOS), ethics certifications, research design, and scientific writing. She actively contributes to projects promoting the circular economy and digital responsibility in Québec, and is engaged in science communication through workshops, training videos, and digital content creation. Her teaching experience includes undergraduate and graduate instruction in Canada and Tunisia, where she has developed and delivered innovative, student-centered curricula. In addition to her academic achievements, she plays a vital role in community outreach, policy initiatives, and the organization of scientific events. Her dynamic, cross-cultural experience and commitment to societal impact position her as a rising leader in research and education.

Professional Profile 

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Education

Docteure Chourouk Ouerghemmi holds a Ph.D. in Marketing, supported by a solid academic foundation in management and consumer behavior. She completed her doctoral studies under the framework of an international academic exchange, culminating in a research internship at the Université du Québec à Chicoutimi (UQAC), Canada. Her academic journey includes formal education and training in both Tunisia and Canada, allowing her to build expertise in both theoretical and applied aspects of marketing, sustainability, and innovation. Her educational background is complemented by certifications in qualitative and quantitative research methodologies, including advanced proficiency in tools such as SPSS, AMOS, and Nvivo. Her academic path reflects a strong commitment to interdisciplinary learning, combining insights from economics, technology, and behavioral sciences. This blend of diverse academic experiences has provided her with the skills to analyze complex problems and contribute meaningfully to both academic and societal debates on responsible innovation and sustainable consumption.

Professional Experience

Chourouk Ouerghemmi has developed a rich and diverse professional portfolio across research, teaching, and academic service. She currently serves as a research and teaching assistant at UQAC, where she designs experimental research protocols, analyzes complex data sets, drafts grant proposals, and delivers lectures in marketing and consumer behavior. Her past experiences include teaching at the undergraduate level in Tunisia and Canada, delivering tailored support to master’s and doctoral students, and co-organizing high-level academic events. She has also contributed extensively to public outreach, including producing training capsules and managing digital platforms for research dissemination. Her professional roles reflect versatility, ranging from data-driven research to practical teaching applications. Moreover, she has actively participated in government-funded projects related to sustainability and digital responsibility in Québec, emphasizing her engagement with real-world challenges. These experiences position her as a well-rounded academic professional capable of integrating research, teaching, and community service in meaningful and impactful ways.

Research Interest

Dr. Ouerghemmi’s research interests lie at the intersection of marketing, sustainability, consumer behavior, and digital responsibility. She focuses on how consumer choices are shaped by environmental, technological, and ethical factors, particularly in the context of circular economy and responsible innovation. Her work often applies both qualitative and quantitative research methods to examine behavior patterns, assess marketing strategies, and design sustainable consumer engagement models. She has also explored themes such as sobriety, ethical digital practices, and societal resilience, contributing to forward-thinking research agendas such as Québec’s roadmap toward a circular economy and a sustainable digital future. In addition, her interests extend to pedagogy and science communication, especially through digital tools and open-access training resources. By engaging in interdisciplinary collaborations and public policy discussions, her research contributes to addressing complex societal problems through a behavioral science lens, making her work not only academically rigorous but also socially relevant and impactful.

Award and Honor

While specific award titles are not explicitly detailed, Chourouk Ouerghemmi has received significant recognition through competitive academic placements and participation in prestigious research projects. Her doctoral exchange at UQAC was supported by the Tunisian Ministry of Higher Education, demonstrating institutional trust in her academic promise. She has also been invited to contribute to high-profile initiatives, such as Québec’s participatory roadmap toward a circular economy (RRECQ) and intersectoral strategies on sustainable digital futures. These roles reflect peer recognition of her expertise and her ability to contribute to policy-shaping efforts. Her selection to evaluate academic posters and scientific papers, along with speaking roles at various colloquia, further underscore the esteem in which she is held by the academic community. Additionally, her leadership in training and mentoring students through tailored workshops and e-learning tools has established her as a respected figure in research knowledge transfer and academic support. These achievements collectively highlight her emerging prominence in her field.

Conclusion

Docteure Chourouk Ouerghemmi stands out as a dynamic and committed researcher with a growing impact in academia and society. Her multidimensional expertise—spanning marketing, sustainability, education, and data analysis—enables her to bridge the gap between theoretical research and practical application. She brings a rare combination of scholarly depth, pedagogical innovation, and social engagement to her work. From designing rigorous research protocols to delivering inclusive and interactive teaching experiences, she embodies the qualities of a modern academic leader. Her involvement in national and intersectoral research initiatives further demonstrates her capacity to influence systemic change, particularly in the realms of circular economy and digital ethics. With a track record of interdisciplinary collaboration, policy-oriented research, and international exposure, Chourouk Ouerghemmi is well-positioned for future academic honors and leadership roles. Her profile reflects not just academic excellence but a strong dedication to making research a driver of sustainable and ethical societal progress.

Publications Top Notes

  • Title: Overview of factors influencing consumer engagement with plastic recycling
    Authors: M. Ertz, W. Addar, C. Ouerghemmi, M. Takaffoli
    Year: 2023
    Citations: 27

  • Title: The impact of virtual reality (VR) tour experience on tourists’ intention to visit
    Authors: C. Ouerghemmi, M. Ertz, N. Bouslama, U. Tandon
    Year: 2023
    Citations: 25

  • Title: Virtual Tasting in the Metaverse: Technological Advances and Consumer Behavior Impacts
    Authors: F.A. Moustapha, M. Ertz, C. Ouerghemmi
    Year: 2024
    Citations: 5

  • Title: Influence of atmospheric cues on the consumers’ behaviour: moderating effects of the aesthetic centrality of the store and the purpose of the visit
    Authors: A.A. Zarrouk, C. Ouerghemmi
    Year: 2019
    Citations: 4

  • Title: Impact of virtual reality on tourism (Encyclopedia entry)
    Authors: C. Ouerghemmi, M. Ertz, N. Bouslama, U. Tandon
    Year: 2023
    Citations: 3*

  • Title: Impact of the metaverse on sustainability in the construction industry
    Authors: M. Ertz, C. Ouerghemmi, Y.N. Njika
    Year: 2024
    Citations: 2

  • Title: Fostering Sustainability Through Digital Evolution: Evaluating Industry 5.0 Preparedness in Quebec’s Regional SMEs
    Authors: S. Vallée, M. Ertz, C. Ouerghemmi, A. Périn
    Year: 2025

Anjay Mishra | Business | Best Researcher Award

Dr. Anjay Mishra | Business | Best Researcher Award

Professor and Dean at Madhesh University, Nepal

Prof. Dr. Anjay Kumar Mishra is a distinguished academic and research leader currently serving as the Dean of Madhesh University, Nepal. With a Ph.D. in Project Management and a Post-Doctoral Fellowship from Srinivas University, he has made significant contributions to interdisciplinary research, particularly in project management, disaster resilience, and public policy. He has published over 40 research papers and led editorial roles in multiple academic journals, fostering scholarly excellence. Dr. Mishra has held various professorial and administrative roles across numerous institutions, guiding master’s and doctoral research while actively engaging in curriculum development and academic quality assurance. His work has also influenced national education policy, notably through his strategic role in planning Nepal’s first technological university. Known for his ability to integrate research with practical solutions, Dr. Mishra exemplifies academic leadership and innovation. His career reflects a strong commitment to knowledge creation, mentorship, and institutional development, making him a prominent figure in Nepal’s academic landscape.

Professional Profile 

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Education

Prof. Dr. Anjay Kumar Mishra possesses a robust academic background that reflects both depth and diversity. He earned a Ph.D. in Project Management from Kanpur University, India, where he conducted in-depth research on project performance indicators—time, cost, and quality. He later pursued a Post-Doctoral Fellowship at Srinivas University, culminating in a research project titled “Operational Analysis of Projects in Nepal,” which led to over 40 publications and 9 registered copyrights. Additionally, he is registered for a D.Litt at the same university. His educational foundation includes an MBA from the University of Allahabad, where he scored 70%, and a B.Sc. from the same university. His early academic qualifications in Nepal include higher secondary and school-level certifications. Professionally, he also completed diplomas in Aviation Management, First Aid Safety, and Inflight Services. This blend of academic and professional education equips him with a unique interdisciplinary perspective that fuels his research and academic leadership roles.

Professional Experience

Prof. Dr. Anjay Kumar Mishra has amassed extensive professional experience across academia, research, and public policy. He currently serves as the Dean of Madhesh University, leading overall institutional functions and academic strategy. In addition to his deanship, he holds multiple research professorships at institutions affiliated with Pokhara and Tribhuvan Universities, where he mentors faculty and students in research. Previously, he served as Quality Assurance and Research Director at Madan Bhandari Memorial College and as Associate Professor at the Kathmandu College of Management. His administrative acumen extends beyond the classroom—he has contributed to national education initiatives as an expert with Nepal’s Ministry of Education, authoring strategic documents for the country’s first technological university. His industry experience also includes a tenure at Mumbai International Airport Ltd. This combination of academic leadership, public policy contribution, and industry exposure allows him to bridge theory and practice in ways that benefit students, faculty, and institutional governance.

Research Interest

Dr. Mishra’s research interests span a wide range of interdisciplinary domains, with a primary focus on project management, disaster resilience, infrastructure development, public policy, and higher education reform. His Ph.D. and postdoctoral work concentrated on operational and performance analysis of development projects in Nepal, aligning with national priorities. He has explored critical issues such as human resource capacity in construction, sustainability in water projects, value management, and dispute resolution within project execution. Additionally, his work touches on marketing strategies in the cement industry and housing needs for low-income groups, reflecting a concern for both business efficiency and social equity. He is deeply involved in academic journal publication as an Editor-in-Chief for several journals, which keeps him at the forefront of emerging research trends. His work emphasizes applied, impact-driven scholarship that informs both academia and government policy. His passion for research is evident in his consistent output and active engagement in mentorship and institutional capacity building.

Award and Honor

While specific awards are not extensively listed in the CV, Dr. Mishra’s accomplishments and roles signify a career of high distinction and peer recognition. Completing a Post-Doctoral Fellowship with 42 publications and multiple copyrights is a notable academic achievement, as is his appointment as Dean at Madhesh University—an honor that reflects his professional integrity and leadership capabilities. His editorial leadership across six academic journals and repeated appointments as Research Professor at various institutions speak to the academic community’s trust in his scholarly expertise. His work on the strategic development of Nepal’s first technological university, commissioned by the Ministry of Education, represents national-level recognition. Further, his editorial and supervisory roles at Srinivas University and multiple Pokhara and Tribhuvan-affiliated colleges reflect sustained institutional trust and acknowledgment of his academic contributions. These roles, along with his extensive publication record and policy involvement, effectively constitute both formal and informal honors of high significance.

Conclusion

Prof. Dr. Anjay Kumar Mishra is a highly accomplished scholar, administrator, and thought leader whose work has had a meaningful impact on Nepal’s academic and development sectors. With an impressive educational background, broad professional experience, and a strong focus on applied research, he exemplifies the qualities of an academic innovator. His contributions span academic leadership, journal publication, policy planning, and mentoring of future researchers. He has demonstrated the ability to influence institutional development, public policy, and curriculum reform while consistently producing impactful scholarly work. His multidisciplinary approach and national-level engagement make him a role model in higher education and research. Dr. Mishra’s career reflects a strong commitment to advancing knowledge, empowering educators and students, and contributing to national development through academic excellence. He stands as a highly deserving candidate for any academic honor, including the Best Researcher Award, for his sustained contributions to research, education, and institutional transformation.

Publications Top Notes

  • Title: Implication of Theory of Constraints in Project Management
    Authors: AK Mishra
    Year: 2020
    Citations: 54

  • Title: Factors and Impact of Risk Management Practice on Success of Construction Projects of Housing Developers, Kathmandu, Nepal
    Authors: AK Mishra, K Mallik
    Year: 2017
    Citations: 47

  • Title: Foreign Aid Contribution for the Development of Nepal
    Authors: AK Mishra, PS Aithal
    Year: 2022
    Citations: 46

  • Title: Assessment of Human Resource Capacity of Construction Companies in Nepal
    Authors: AK Mishra
    Year: 2018
    Citations: 46

  • Title: Profitability in Commercial Bank – A Case from Nepal
    Authors: K Mishra, DR Kandel, PS Aithal
    Year: 2021
    Citations: 43

  • Title: Implementation Status of Value Management in Project Management Practice in Nepal
    Authors: AK Mishra
    Year: 2019
    Citations: 43

  • Title: Foreign Aid Movements in Nepal
    Authors: K Mishra, PS Aithal
    Year: 2021
    Citations: 42

  • Title: An Imperative on Green Financing in the Perspective of Nepal
    Authors: K Mishra, PS Aithal
    Year: 2022
    Citations: 40

  • Title: Factors Affecting Performance and Time Extension of Ongoing Construction Projects under Town Development Fund, Nepal
    Authors: AK Mishra, S Bhandari, T Jha
    Year: 2018
    Citations: 37

  • Title: Building Ethical Capital through Human Resource
    Authors: AK Mishra, PS Aithal
    Year: 2023
    Citations: 36

  • Title: Model for Implementation of E-Government Services in Developing Countries Like Nepal
    Authors: C Bhagat, AK Mishra, PS Aithal
    Year: 2022
    Citations: 36

  • Title: Job Safety Analysis during Tunnel Construction
    Authors: K Mishra, PS Aithal
    Year: 2021
    Citations: 35

  • Title: Health and Safety Status of Casual Workers in Road Improvement Project of Kathmandu Valley, Nepal
    Authors: MS Anjay Kumar Mishra
    Year: 2017
    Citations: 35

  • Title: Effectiveness Assessment of Preventive and Control Measures of Safety Implementation
    Authors: AK Mishra, C Lama, DP Sah
    Year: 2019
    Citations: 33

  • Title: Implementability of Municipal Transport Master Plan of Bandipur Inner Ring Road, Tanahun, Nepal
    Authors: AK Mishra, BR Magar
    Year: 2017
    Citations: 33