Myoung-Jin Chae | Business, Management and Accounting | Best Researcher Award

Dr. Myoung-Jin Chae | Business, Management and Accounting | Best Researcher Award

Assistant Professor at Soonchunhyang University, South Korea

Dr. Myoung-Jin Chae is an Assistant Professor of Marketing at Soonchunhyang University in South Korea, with a rich academic background and a deep commitment to exploring modern marketing issues. His research primarily delves into digital marketing, artificial intelligence, consumer engagement, and sustainability. Chae has a global academic presence, having worked in diverse institutions like Lingnan University in Hong Kong and Georgia Institute of Technology in the United States. His research has made a significant impact in the marketing field, contributing to a greater understanding of how technology and consumer behavior intersect in the digital era. Chae is recognized not only for his academic expertise but also for his ability to engage with industry stakeholders on pressing marketing issues, from corporate social responsibility to sustainable consumption.

Professional Profile

Google Scholar

Education

Dr. Chae’s academic journey is marked by prestigious qualifications from top institutions. He earned his Ph.D. in Management (Marketing) from the Georgia Institute of Technology’s Scheller College of Business in 2018, where his dissertation explored the context management of advertising in a digital environment. Prior to that, he obtained a Master of Arts in Statistics from Columbia University in New York, building a strong foundation for his analytical research. Additionally, Chae holds a dual undergraduate degree from Korea University in Seoul, where he completed both a B.S. in Statistics and a B.B.A. in Business Administration. This blend of management, statistics, and marketing allows him to bring a multidisciplinary approach to his research and teaching.

Professional Experience

Dr. Myoung-Jin Chae’s professional career spans both academia and practical marketing research. He is currently an Assistant Professor at Soonchunhyang University, where he focuses on marketing education and research in areas like digital consumer behavior and artificial intelligence. Prior to this, he held the role of Assistant Professor of Marketing and International Business at Lingnan University in Hong Kong. His teaching and research experience also includes roles as a Graduate Research Assistant and Instructor at Georgia Institute of Technology, where he contributed to courses in marketing management. Chae’s experience extends to consulting on digital marketing strategies and consumer engagement, allowing him to bridge the gap between academic theory and real-world applications in marketing.

Research Interests

Dr. Chae’s research interests focus on the intersection of digital marketing, artificial intelligence, and consumer behavior. He investigates how emerging technologies influence consumer engagement, the effectiveness of social media marketing, and the role of corporate social responsibility (CSR) in shaping consumer perceptions. His work also explores sustainable consumption, focusing on how moral obligations and anticipated pride influence consumer behavior in markets like organic products and food delivery services. Additionally, Chae examines the growing impact of artificial intelligence in marketing, particularly how AI assistants’ human-likeness and contextual messaging drive consumer choices in high-tech markets. His research is not only timely but also critical in understanding how marketing evolves with technological advancements.

Awards and Honors

Dr. Chae has received numerous awards and honors throughout his career, reflecting his outstanding contributions to research and marketing scholarship. His work has been recognized with the Marketing Science Institute (MSI) Research Grant and a Best Paper Award in the Brand Track at the Summer AMA Conference. He has also earned recognition for his research at prestigious conferences, such as the MSI Webinar Series. His publications have been featured in top-tier journals like the Journal of Business Research and the Journal of Interactive Marketing, reflecting his impact on the academic community. Additionally, his research on digital marketing and consumer engagement continues to garner attention for its relevance and practical implications for businesses worldwide. These accolades reinforce Chae’s standing as a leading researcher in his field.

Conclusion

Myoung-Jin Chae is a strong candidate for the Best Researcher Award. His research demonstrates innovation and relevance to both academic and practical applications in marketing and business. His publications in high-impact journals, along with his successful research projects and awards, make him a standout figure in his field. Although there are opportunities for broader outreach and expanding the scope of his research, his contributions to digital marketing, consumer engagement, and sustainability are noteworthy, positioning him well for this prestigious recognition.

Publications Top Noted

  • Driving consumer engagement through diverse calls to action in corporate social responsibility messages on social media
    Author(s): MJ Chae
    Year: 2021
    Cited by: 38

  • Effects of the COVID-19 pandemic on sustainable consumption
    Author(s): MJ Chae
    Year: 2021
    Cited by: 36

  • The effects of message tone and formats of CSR messages on engagement in social media
    Author(s): MJ Chae
    Year: 2020
    Cited by: 29

  • Consumers’ attention, experience, and action to organic consumption: The moderating role of anticipated pride and moral obligation
    Author(s): MJ Chae, Y Kim, T Roh
    Year: 2024
    Cited by: 27

  • Does Price Promotion Hurt Products’ Perceived Quality? The Role of Attribute Alignability
    Author(s): MJ Chae
    Year: 2020
    Cited by: 4

  • Individual Employees’ Service Failures and Customer Satisfaction with the Firm
    Author(s): MJ Chae
    Year: 2020
    Cited by: 3*

  • Engaging in Real Time: Understanding the Effect of “Real-Time” Social Media Messages on Consumer Engagement
    Author(s): O Rodriguez-Vila, S Bharadwaj, C Myoung-Jin
    Year: 2016
    Cited by: 1

  • Real-time marketing messages and consumer engagement in social media
    Author(s): MJ Chae, O Rodríguez-Vilá, S Bharadwaj
    Year: 2025
    Cited by: Not yet available (Forthcoming)

  • Mobile Content: Understanding Drivers of Engagement by Screen
    Author(s): MJ Chae, O Rodriguez-Vila, S Bharadwaj
    Year: 2024
    Cited by: Not yet available (Forthcoming)

  • Sustainability Considerations and Satisfaction with Online Food-Delivery Services During Covid-19 Pandemic
    Author(s): C Myoung-Jin
    Year: 2022
    Cited by: Not available

  • Context Centrality in Distributions of Advertising Messages and Online Consumer Behavior
    Author(s): C Myoung-Jin
    Year: 2022
    Cited by: Not available

  • Context management of advertising in a digital environment
    Author(s): C Myoung-Jin
    Year: 2018
    Cited by: Not available

 

Sangjae Lee | Business, Management and Accounting | Best Researcher Award

Prof. Dr. Sangjae Lee | Business, Management and Accounting | Best Researcher Award

Professor at Sejong University, South Korea

Dr. Sangjae Lee is a distinguished scholar in Management Information Systems, currently serving as a Full Professor at Sejong University’s School of Business Administration. With a prolific research career spanning over two decades, he has made significant contributions to business intelligence, cybersecurity management, and decision support systems. His work has been recognized on global platforms, ranking among the top researchers in the Pacific Asia region. In addition to his academic achievements, he has played a key role in advancing data-driven decision-making strategies, making his research impactful both in academia and industry. Dr. Lee’s expertise extends to teaching and mentoring, shaping the next generation of business technology professionals.

Professional Profile

Education

Dr. Lee earned his Ph.D. and M.S. in Management Information Systems from the prestigious Korea Advanced Institute of Science and Technology (KAIST), a globally recognized leader in technology and innovation. His doctoral research focused on data analytics and business intelligence, laying the foundation for his extensive contributions to the field. He also holds a B.S. in Management Science from KAIST, where he developed a strong background in analytical methodologies, decision support systems, and enterprise resource planning. His educational journey at KAIST, one of the top research institutions in South Korea, provided him with the expertise and intellectual rigor that shaped his academic and professional career. His training in both theoretical and applied aspects of information systems has enabled him to conduct groundbreaking research with real-world implications for business strategy and management.

Professional Experience

Dr. Lee has held various academic and research positions at top-tier institutions, demonstrating his extensive experience in teaching and research. Before joining Sejong University as a tenured Full Professor, he served as a Research Professor at Sungkyunkwan University and a Lecturer at Hanyang University, both of which are AACSB-accredited institutions. He also worked as a Researcher at KAIST’s Techno-Management Research Institute, where he contributed to cutting-edge advancements in information systems and technology management. Over the years, he has designed and taught core courses such as Business Intelligence, Cybersecurity Management, and Enterprise Resource Planning, integrating advanced analytical tools like Python, R, and SAP simulation. His commitment to academic excellence is evident in his consistently high teaching evaluations and innovative course designs that equip students with essential technological and managerial skills.

Research Interests

Dr. Lee’s research spans multiple critical domains, including business intelligence, data mining, cybersecurity, and e-commerce strategy. His work delves into how big data analytics can drive business performance, leveraging predictive modeling and decision support systems. He has extensively studied electronic word-of-mouth (eWOM) and its impact on consumer behavior and market performance, offering valuable insights into digital marketing and online commerce. His research also explores the evolving challenges in cybersecurity management, addressing risk assessment, digital fraud prevention, and strategic security planning. By integrating data-driven methodologies with managerial insights, Dr. Lee’s studies contribute significantly to enhancing organizational efficiency and technological innovation. His research is widely cited, reflecting its relevance and applicability in today’s digital economy.

Honors & Awards

Dr. Lee has received numerous accolades recognizing his outstanding research contributions. He was ranked 9th in the Pacific Asia region by the Association for Information Systems (AIS) in 2009 and 11th in the world for his research impact in Management Information Systems. His paper on knowledge management performance won the prestigious Emerald Literati Award in 2015, reflecting its high citation and influence. Additionally, he has been a multiple-time recipient of the Best Researcher Award at Sejong University (2008, 2010, 2011, 2015, 2019), further affirming his consistent scholarly excellence. He also won Best Paper Awards at Sejong University in 2010 and 2012, recognizing his exceptional contributions to the field. His research productivity and impact place him among the top scholars in business intelligence and cybersecurity management, making him a highly esteemed figure in his discipline.

Conclusion

Dr. Sangjae Lee has an exceptional track record in Management Information Systems, Business Intelligence, and Cybersecurity. His high research output, international journal publications, and multiple awards make him a strong candidate for the Best Researcher Award. Strengthening global collaborations, interdisciplinary impact, and industry engagement could further enhance his candidacy. However, based on his current achievements, he is already a highly deserving contender for this prestigious recognition.

Publications Top Noted

1. Knowledge Management & Business Intelligence

  • KMPI: Measuring Knowledge Management PerformanceAuthors: KC Lee, S Lee, IW KangJournal: Information & Management, 20051045 citations
  • An Integrated View of Knowledge Management for PerformanceAuthors: S Lee, B Gon Kim, H KimJournal: Journal of Knowledge Management, 2012411 citations
  • Using AHP to Determine Intangible Priority Factors for Technology Transfer AdoptionAuthors: S Lee, W Kim, YM Kim, KJ OhJournal: Expert Systems with Applications, 2012148 citations

2. E-Commerce & Consumer Behavior

  • The Impact of Tour Quality and Tourist Satisfaction on Tourist Loyalty: The Case of Chinese Tourists in KoreaAuthors: S Lee, S Jeon, D KimJournal: Tourism Management, 2011722 citations
  • Predicting the Helpfulness of Online Reviews Using Multilayer Perceptron Neural NetworksAuthors: S Lee, JY ChoehJournal: Expert Systems with Applications, 2014268 citations
  • The Determinants of Helpfulness of Online ReviewsAuthors: S Lee, JY ChoehJournal: Behaviour & Information Technology, 2016100 citations
  • The Interactive Impact of Online Word-of-Mouth and Review Helpfulness on Box Office RevenueAuthors: S Lee, JY ChoehJournal: Management Decision, 201886 citations

3. Cybersecurity & Information Systems

  • Security Threats to Internet: A Korean Multi-Industry InvestigationAuthors: B Jung, I Han, S LeeJournal: Information & Management, 2001100 citations
  • Assessment of Process Improvement from Organizational ChangeAuthors: S Lee, H AhnJournal: Information & Management, 200892 citations
  • Fuzzy Cognitive Map for the Design of EDI ControlsAuthors: S Lee, I HanJournal: Information & Management, 200081 citations

4. Enterprise IT & Decision Support Systems

  • Factors Affecting the Implementation Success of Internet-Based Information SystemsAuthors: S Lee, K KimJournal: Computers in Human Behavior, 2007340 citations
  • The Impact of Partnership Attributes on EDI Implementation SuccessAuthors: S Lee, GG LimJournal: Information & Management, 2003231 citations
  • Using Balanced Scorecards for the Evaluation of “Software-as-a-Service”Authors: S Lee, SB Park, GG LimJournal: Information & Management, 2013106 citations

5. Social Networks & Digital Transformation

  • The Impact of Qualities of Social Network Service on the Continuance Usage IntentionAuthors: S Lee, BG KimJournal: Management Decision, 2017123 citations
  • Exploring the Influence of Personal Schema on Trust Transfer and Switching Costs in Brick-and-Click BookstoresAuthors: KC Lee, N Chung, S LeeJournal: Information & Management, 201186 citations

 

Muhammad Hasnat Bhatti | Business, Management and Accounting | Best Researcher Award

Mr. Muhammad Hasnat Bhatti | Business, Management and Accounting | Best Researcher Award

Phd Student  at Dalian University of Technology, China

Muhammad Hasnat Bhatti is an accomplished academic and researcher specializing in Human Resource Management, Leadership, Organizational Behavior, and Knowledge Sharing. With a passion for advancing organizational practices, he has contributed significantly to business research by exploring the intersection of leadership ethics, employee engagement, and knowledge dissemination. His scholarly work reflects a deep commitment to understanding the role of leadership in fostering ethical and knowledge-driven workplaces. His research is widely recognized in international journals, making him a distinguished figure in his field. Through his academic contributions, Bhatti aims to enhance workplace productivity, promote ethical leadership, and develop frameworks for effective organizational behavior.

Professional Profile

Education

Muhammad Hasnat Bhatti holds an MBA in Human Resource Management from the University of Wales, Institute Cardiff (UWIC), UK, which he completed in 2012. Before that, he obtained a Postgraduate Diploma in Strategic Management & Leadership Skills from the West London College of Business & Management Sciences, London, in 2011. His academic journey started in Pakistan, where he completed another MBA in Human Resource Management from COMSATS Institute of Information Technology, Lahore, in 2010. His diverse educational background, encompassing both local and international institutions, has provided him with a global perspective on HRM and organizational leadership.

Professional Experience

Muhammad Hasnat Bhatti has gained extensive experience in academia and research, making significant contributions to the field of Human Resource Management and Organizational Behavior. His professional journey is marked by his active engagement in research, teaching, and scholarly writing. Over the years, he has collaborated with various researchers to explore contemporary management issues, with a strong focus on leadership and ethical business practices. His work has helped shape modern HR strategies, particularly in fostering employee motivation, workplace ethics, and leadership development. His professional experience is further enriched by his association with international and local research communities, where he actively contributes to knowledge-sharing platforms.

Research Interests

His research interests revolve around Human Resource Management, Leadership, Organizational Behavior & Psychology, and Knowledge Sharing. He has explored the impact of ethical leadership on employee engagement and knowledge dissemination, contributing valuable insights to management sciences. His studies investigate how leadership styles influence employee productivity, trust, and organizational commitment. His research is particularly focused on participative leadership, ethical leadership, and the role of knowledge-sharing in sustainable business practices. Through empirical studies and theoretical models, he seeks to bridge the gap between leadership theories and real-world applications in organizations.

Awards and Honors

Muhammad Hasnat Bhatti has received recognition for his scholarly contributions in the field of business research. His publications in high-impact international journals such as Sustainability, Knowledge Management Research & Practices, and International Journal of Quality and Service Sciences have earned him a strong academic reputation. He has been acknowledged for his innovative research on leadership ethics and knowledge sharing, positioning him as an influential researcher in management sciences. Additionally, his continued contributions to academia, coupled with his active participation in peer-reviewed research, have garnered appreciation from the academic community. His ongoing work continues to make a significant impact on the fields of HRM and organizational behavior.

Conclusion

Muhammad Hasnat Bhatti has demonstrated strong research expertise, particularly in ethical leadership, knowledge sharing, and organizational behavior. His publications in peer-reviewed international journals reflect a commendable contribution to management sciences. However, strengthening his research impact through citations, industry collaborations, and academic leadership roles could further solidify his candidacy for the Best Researcher Award. If the award criteria prioritize consistent international research contributions, he is a strong contender.

Publications Top Noted

Author: M.H. Bhatti, Misbah Hayat; U. Akram, Umair; X. Su, Xin; M.H. Bhatti, Muhammad Hasnat; H. Rasool, Hassan
Year: 2020
Citations: 41
Title: Unraveling the Effects of Ethical Leadership on Knowledge Sharing: The Mediating Roles of Subjective Well-Being and Social Media in the Hotel Industry
Journal: Sustainability (Switzerland)

 

Zeeshan Khan | Business, Management and Accounting |Best Researcher Award

Dr. Zeeshan Khan | Business, Management and Accounting |Best Researcher Award

Postdoc at Dalian Maritime University, China

Dr. Zeeshan Khan is an accomplished researcher specializing in Applied Biosciences with a focus on addressing environmental challenges through innovative, eco-friendly solutions. Currently pursuing a Ph.D. at the National University of Sciences and Technology (NUST), his research explores the role of microbes in mitigating microplastic toxicity in agro-ecosystems. With an impressive academic foundation, including an MS in Plant Biotechnology and a BS in Biotechnology, Dr. Khan has developed expertise in molecular biology, microbiology, bioinformatics, and advanced statistical tools. He has co-authored 16 impactful publications in renowned journals, tackling critical issues like soil health, heavy metal toxicity, and sustainable agricultural practices. His work reflects a multidisciplinary approach and practical applicability, emphasizing global sustainability goals. Alongside his technical skills, Dr. Khan’s collaborations with international researchers underscore his ability to contribute to cutting-edge science. A dedicated and innovative scientist, he stands out as a strong candidate for recognition and awards.

Professional Profile 

Education

Dr. Zeeshan Khan has a robust academic background in biosciences, laying a strong foundation for his innovative research. He is currently pursuing a Ph.D. in Applied Biosciences at the National University of Sciences and Technology (NUST), Islamabad, focusing on the role of eco-friendly microbes in mitigating microplastic toxicity in agro-ecosystems. He holds an MS in Plant Biotechnology from NUST, where he conducted epidemiological studies on Begomoviruses in the South Asian region, showcasing his expertise in plant virology and molecular biology. Dr. Khan also earned a BS in Biotechnology from the International Islamic University (IIUI), Islamabad, where his undergraduate thesis centered on the in-vitro propagation and conservation of the medicinal plant Stevia rebaudiana. His progressive academic journey demonstrates his commitment to addressing critical environmental and agricultural challenges through innovative research and multidisciplinary approaches

Professional Experience

Dr. Zeeshan Khan possesses a strong academic foundation in biosciences, reflecting his dedication to advancing knowledge in environmental and agricultural research. He is currently pursuing a Ph.D. in Applied Biosciences at the National University of Sciences and Technology (NUST), Islamabad, where his research focuses on using eco-friendly microbes to combat microplastic stress in agro-ecosystems. Previously, he completed an MS in Plant Biotechnology from NUST, conducting epidemiological studies on Begomoviruses in the South Asian region, which highlighted his expertise in plant pathology and virology. Dr. Khan also holds a BS in Biotechnology from the International Islamic University (IIUI), Islamabad, where his thesis centered on the in-vitro propagation and conservation of the medicinal plant Stevia rebaudiana. His academic journey showcases a progressive specialization in sustainable and innovative solutions to global environmental challenges, making significant contributions to the fields of biotechnology and applied biosciences.

Research Interest

Dr. Zeeshan Khan’s research is focused on addressing critical environmental and agricultural challenges through innovative and sustainable solutions. His work centers on using eco-friendly microbial communities to mitigate the toxicity of pollutants such as microplastics and heavy metals in agro-ecosystems. As part of his Ph.D. research at the National University of Sciences and Technology (NUST), he investigates how arbuscular mycorrhizal fungi and synthetic bacterial communities enhance soil health, reduce greenhouse gas emissions, and improve crop productivity. Dr. Khan has contributed to 16 impactful publications in high-impact journals, exploring topics such as cadmium toxicity, nitrogen assimilation, and microplastic contamination. His interdisciplinary approach combines molecular biology, bioinformatics, and soil biochemistry to provide practical solutions to global issues like food security and environmental pollution. Dr. Khan’s research demonstrates a commitment to sustainability, innovation, and advancing knowledge in applied biosciences, positioning him as a promising scientist in his field.

Award and Honor

Dr. Zeeshan Khan has established himself as a dedicated researcher, and his growing contributions to biosciences have earned him recognition within the scientific community. While his CV does not explicitly list awards or honors, his significant achievements include co-authoring 16 high-impact research publications in prestigious journals such as Journal of Environmental Management, Chemosphere, and Plant Physiology and Biochemistry. These publications reflect his impactful work in addressing critical global issues, such as microplastic toxicity, heavy metal contamination, and sustainable agricultural practices. Dr. Khan’s collaboration with renowned international researchers further highlights his contributions to advancing environmental sustainability and agricultural innovation. His ongoing Ph.D. research at NUST demonstrates his potential to secure further accolades as his work progresses. Dr. Khan’s dedication to impactful, solution-oriented research positions him as a strong candidate for future awards and recognition in the fields of applied biosciences and biotechnology.

Conclusion

Zeeshan Khan’s academic qualifications, research contributions, and technical expertise make him a strong contender for the Best Researcher Award. His focus on addressing global environmental challenges through innovative, eco-friendly solutions showcases his commitment to impactful research. However, stepping into leadership roles, engaging in global outreach, and pursuing patents could further bolster his credentials. Given his current achievements and potential, he is highly deserving of recognition.

Publications Top Noted

  1. Synergistic effect of silicon and arbuscular mycorrhizal fungi reduces cadmium accumulation by regulating hormonal transduction and lignin accumulation in maize
    SR Khan, Z Ahmad, Z Khan, U Khan, M Asad, T Shah
    2024, 15 citations
  2. Alleviation of cadmium toxicity in wheat by strigolactone: Regulating cadmium uptake, nitric oxide signaling, and genes encoding antioxidant defense system
    T Shah, Z Khan, M Asad, A Imran, MBK Niazi, AA Alsahli
    2023, 14 citations
  3. Straw incorporation into microplastic-contaminated soil can reduce greenhouse gas emissions by enhancing soil enzyme activities and microbial community structure
    T Shah, Z Khan, M Asad, A Imran, MBK Niazi, R Dewil, A Ahmad, et al.
    2024, 13 citations
  4. Exploring the therapeutic and anti-tumor properties of morusin: a review of recent advances
    A Hafeez, Z Khan, M Armaghan, K Khan, E Sönmez Gürer, et al.
    2023, 12 citations
  5. Strigolactone decreases cadmium concentrations by regulating cadmium localization and glyoxalase defense system: Effects on nodules organic acids and soybean yield
    T Shah, M Asad, Z Khan, K Amjad, AA Alsahli, R D’amato
    2023, 10 citations
  6. Alleviation of microplastic toxicity in soybean by arbuscular mycorrhizal fungi: Regulating glyoxalase system and root nodule organic acid
    Z Khan, T Shah, M Asad, K Amjad, AA Alsahli, P Ahmad
    2024, 9 citations
  7. Silicon and arbuscular mycorrhizal fungi alleviate chromium toxicity in Brassica rapa by regulating Cr uptake, antioxidant defense expression, the glyoxalase system, and secondary metabolites
    T Shah, H Khan, A Ali, Z Khan, AA Alsahli, R Dewil, P Ahmad
    2024, 6 citations
  8. Synthetic bacterial community derived from Astragalus mongholicus and plant-plant interactions inhibit cadmium uptake by modulating gene expression, antioxidant system and carbohydrate metabolism
    T Shah, Z Khan, M Asad, R D’amato, AA Alsahli, P Ahmad
    2024, 5 citations
  9. Silicon inhibits cadmium uptake by regulating the genes associated with the lignin biosynthetic pathway and plant hormone signal transduction in maize plants
    T Shah, Z Khan, SR Khan, A Imran, M Asad, A Ahmad, P Ahmad
    2023, 5 citations
  10. Mycorrhizosphere bacteria inhibit greenhouse gas emissions from microplastics contaminated soil by regulating soil enzyme activities and microbial community structure
    Z Khan, T Shah, G Haider, F Adnan, Z Sheikh, MA El-Sheikh, MF Bhatti, et al.
    2024, 4 citations
  11. Mycorrhizosphere bacteria inhibit chromium uptake and phytotoxicity by regulating proline metabolism, antioxidant defense system, and aquaporin gene expression in tomato
    T Shah, Z Khan, TA Alahmadi, A Imran, M Asad, SR Khan, MJ Ansari
    2024, 3 citations
  12. Agro-biofortification of maize with selenium for higher grain selenium contents and productivity
    T Shah, TA Alahmadi, MJ Ansari, Z Khan, H Khan
    2024, 2 citations
  13. Nanoselenium inhibits chromium toxicity in wheat plants by modifying the antioxidant defense system, ascorbate glutathione cycle, and glyoxalase system
    T Shah, Z Khan, TA Alahmadi, MA Shah, MZ Ahmad, S Rasool, MJ Ansari
    2024, 2 citations
  14. Genome-Wide Identification and Characterization of Lipases from Ascomycetes, and Molecular Docking Analysis with Various Plastics
    K Amjad, T Shah, Z Khan, G Haider, Z Sheikh, F Adnan, MF Bhatti
    2024, 1 citation
  15. Mycorrhizopshere bacteria alleviated arsenic toxicity by regulating organic acids, glyoxalase defense system, and metal transporters in soybean plants
    Z Khan, S Khan, MI Almansour, M Asad, MJ Ansari, H Khan, I Ahmad
    2025, No citations yet

 

Chourouk Ouerghemmi | Business, Management and Accounting | Best Scholar Award

Dr. Chourouk Ouerghemmi | Business, Management and Accounting | Best Scholar Award

Stagiaire postdoctorale at Chaire de recherche en Technologie, Durabilité et Société (Chaire TDS) à l’Université du Québec à Chicoutimi (UQAC), Canada

Dr. Chourouk Ouerghemmi is a dedicated researcher and educator with a PhD in Management Sciences, specializing in Marketing, and recognized for her outstanding academic achievements, including being the top student in her Master’s program. Currently a postdoctoral researcher at the University of Quebec at Chicoutimi, she has extensive teaching experience across multiple universities, focusing on subjects such as E-business and consumer behavior. Dr. Ouerghemmi has published several articles in reputable journals, contributing significantly to the fields of marketing and sustainability. She is actively engaged in professional development, having delivered workshops on statistical software and served as a peer reviewer for various academic journals. Her interdisciplinary approach and commitment to education position her as a dynamic figure in her field, making her a strong candidate for the Best Researcher Award.

Publication Profile:

Strengths for the Award

  1. Academic Excellence: Dr. Ouerghemmi has an impressive educational background, holding a PhD in Management Sciences with a specialization in Marketing, awarded with high honors. She also achieved the distinction of being the top student in her Master’s program.
  2. Diverse Teaching Experience: With experience teaching various modules across multiple universities, she demonstrates adaptability and strong pedagogical skills. Her roles involved not only lecturing but also mentoring and guiding students, which reflects her commitment to education.
  3. Research Contributions: Dr. Ouerghemmi has published multiple articles in reputable journals, showcasing her ability to contribute to the field of marketing and consumer behavior. Her research on the impact of virtual reality on tourist intentions and plastic recycling engagement is particularly relevant in today’s context.
  4. Professional Development: She actively participates in workshops and training sessions, including delivering training on statistical software (SPSS and AMOS), indicating her commitment to enhancing both her own and her students’ skills.
  5. Community Engagement: Her involvement in peer-reviewing articles for several journals demonstrates her engagement with the academic community and her dedication to maintaining research integrity.
  6. Interdisciplinary Approach: Dr. Ouerghemmi’s work bridges multiple fields, including technology and sustainability, which positions her research at the forefront of contemporary issues in marketing.

Areas for Improvement

  1. Broader Research Scope: While her focus on marketing is commendable, expanding her research interests to include emerging areas such as digital marketing trends or the impact of artificial intelligence on consumer behavior could enhance her portfolio.
  2. Increase Visibility and Collaboration: While she has contributed significantly to her field, increasing her participation in international conferences and collaborative research projects could enhance her visibility and network within the global academic community.
  3. Research Funding: Actively seeking research grants and funding opportunities could provide resources for more extensive studies and broaden the scope of her research projects.
  4. Public Engagement: Engaging more with the public and industry professionals through outreach programs or public seminars could help translate her research into practice and enhance societal impact.

Education:

Dr. Chourouk Ouerghemmi has an impressive academic background in management and marketing. She obtained her Doctorate in Management Sciences, specializing in Marketing, from the Faculty of Economic Sciences and Management of Tunis (FSEGT), graduating with high honors in 2023. Prior to that, she earned a Master’s degree in Research in Marketing, where she was recognized as the top student of her class in 2018. Her foundational education includes a Bachelor’s degree in Management with a specialization in Marketing, awarded in 2016 from the Higher School of Economic and Commercial Sciences of Tunis (ESSECT). This strong educational foundation underscores her expertise and commitment to the field of marketing and management.

Experience:

Dr. Chourouk Ouerghemmi has an extensive and diverse professional background in academia and research. Currently, she is a postdoctoral researcher at the Université du Québec à Chicoutimi, where she contributes to the Chair of Research in Technology, Sustainability, and Society. Previously, she served as a contract lecturer at several institutions, including the Université de Monastir and the Institut Supérieur de Gestion de Tunis, where she taught various subjects related to marketing, e-business, and consumer behavior. Her experience as a doctoral intern at the Laboratory on New Forms of Consumption involved supporting master’s students with statistical analysis, writing scientific articles, and conducting workshops on data analysis software. Dr. Ouerghemmi has actively engaged in training and mentoring students, enhancing their academic journey while also participating in community service through peer reviewing for academic journals. With a solid foundation in education and research, she has published multiple articles in reputable journals, showcasing her commitment to advancing knowledge in her field.

Research Focus:

Dr. Chourouk Ouerghemmi’s research focuses on the intersection of marketing, consumer behavior, and technology, with particular attention to how innovative approaches—such as virtual reality—affect consumer intentions and experiences. Her work explores the implications of emerging consumer trends, including the influence of sustainability and recycling on consumer engagement. By integrating quantitative analysis methods and statistical tools, she aims to provide insights that advance understanding in her field. Her contributions not only address current marketing challenges but also highlight the importance of adapting to technological advancements in shaping consumer interactions.

Publication Top Notes:

  • Overview of factors influencing consumer engagement with plastic recycling
    • Authors: Ertz, M., Addar, W., Ouerghemmi, C., Takaffoli, M.
    • Year: 2023
    • Citations: 5
  • The Impact of Virtual Reality (VR) Tour Experience on Tourists’ Intention to Visit
    • Authors: Ouerghemmi, C., Ertz, M., Bouslama, N., Tandon, U.
    • Year: 2023
    • Citations: 5

Conclusion

Dr. Chourouk Ouerghemmi is a dedicated researcher and educator whose strong academic background, teaching experience, and valuable contributions to research in marketing and consumer behavior make her a deserving candidate for the Best Researcher Award. While there are areas for improvement, particularly in expanding her research scope and visibility, her commitment to excellence and professional development is commendable. Awarding her this recognition would not only honor her contributions but also encourage her continued growth and impact in the field.